![grey goose logo grey goose logo](https://mir-s3-cdn-cf.behance.net/projects/max_808/ebb5ef49488815.58b66f9050f93.png)
This is why the new Grey Goose packaging will definitely draw your attention in a duty free store.
![grey goose logo grey goose logo](https://d1yjjnpx0p53s8.cloudfront.net/styles/logo-thumbnail/s3/022017/untitled-1_22.jpg)
However, having a splash of color on your label does help a lot as this study proves. This is a trend we’ve seen in wine bottles as well. GREY GOOSE® is the result of an absolute determination to create a French vodka unlike any other. In recent years, more and more consumers will go for a more minimal tag.
#Grey goose logo pdf#
Most people shop for alcohol based on the label. Brand Visual Identity Guide Grey Goose - Free download as PDF File (.pdf), Text File (.txt) or view presentation slides online. Ragged Edge has successfully made the brand feel more accessible in their attempt to, as they said it, “build a flexible identity full of optimism”įrom a marketing perspective, the shorter tagline that spells just “Vodka” now instead of “World’s best tasting Vodka” makes a lot of sense. Hi, Was wondering if anybody knew what font/s that Grey Goose logo uses Thanks. When it comes to the goose logo, I have some reservations regarding just how distinctive the goose will actually be.Īlthough I love the movement towards a more minimalistic icon, the 3D texturing that the logo previously had gave it character and a more luxurious identity. The perfect complement to the iconic lone goose symbol.” (Grey Goose Heritage, 2009) Grey Goose is a premium vodka made in France, the place of haute cuisine, fashion and luxury and is bottled in a white frosted glass with the silhouette of flying geese, a sign associated to French people. bespoke type is more contemporary, with just a hint of swagger. So we started by redrawing the logotype from scratch – the biggest change to the brand’s identity since its launch in 1997. The redesign was done by London, UK-based Ragged Edge. Grey Goose has revamped their visual identity and we love it.